our impact
We challenge industry standards by taking full responsibility of our garments and their impacts from fibre to finish. We hope to minimise our impact by adopting circular economy principles, helping to create positive change within the fashion industry.
Operations
Design
Our design philosophy is guided by longevity, not trends. Each piece is thoughtfully considered to withstand time, with clean lines and versatile silhouettes that adapt seamlessly to evolving wardrobes. We choose natural, high-quality fibres for their durability and ability to age gracefully. When the time comes, our garments are designed to return to the earth, either through recycling or composting, closing the loop on their lifecycle.
Source
Sourcing responsibly is an ongoing journey. We partner with a network of like-minded suppliers who share our commitment to transparency and integrity. Together, we ensure that every material we use, meets international environmental and social standards. Our partnerships allow us to maintain a focus on craftsmanship while minimising unnecessary environmental impact.
Manufacture
Our garments are crafted in Tongxiang City, Zhejiang Province, China, a region renowned for its textile expertise. We choose this location not only for its skill but also for the transparency and ethical practices we are able to uphold. Our manufacturing facilities are subject to regular audits by Qualspec, an internationally accredited body, to ensure we meet stringent social responsibility standards.
We recognise the complexities of global production and are committed to exceeding minimum requirements. By offering fair wages, overtime premiums, and additional benefits, we foster an environment where workers are valued and respected. A detailed Qualspec report is available upon request.
Educate
We believe that thoughtful consumption begins with education. Small habits, like reducing wash frequency or wearing garments longer, can significantly reduce environmental impact. Our Care Guide offers simple yet effective steps to preserve garment longevity, emphasising the importance of mindful consumption in creating a circular fashion economy. Learn more here.
We are committed to working only with botanical fibres and durable fabrics that embody our values of longevity and minimal environmental impact. Hemp Fortext, our trusted fabric supplier, ensures full traceability from fibre to finish, holding certifications from leading global bodies such as the Fair Wear Foundation, Global Organic Textile Standard (GOTS) and Ecocert. This transparency allows us to offer garments that are not only beautiful but responsible.
Materials
Hemp
Hemp is one of the most sustainable fibres available, growing quickly with minimal water and naturally enhancing soil health. It requires no pesticides or herbicides, and its durability ensures that garments made from hemp have a long lifecycle. Over time, hemp softens while retaining its strength, allowing each piece to age gracefully with wear.
GOTS Cotton
Organic cotton supports soil health and water conservation by being grown without synthetic chemicals. It’s a fibre that respects the earth, relying on rain-fed farming methods that reduce strain on water-scarce regions. By choosing GOTS-certified cotton, we align with practices that prioritise both environmental and human well-being.
OTHER MATERIALS
Garment Bags
As part of our effort to reduce environmental impact, we’ve moved away from single-use plastic poly bags, opting for compostable alternatives that decompose naturally, helping to mitigate pollution caused by traditional plastics.
Branding
Our main woven labels and printed care labels are made from 100% recycled polyester threads, reflecting our commitment to responsible sourcing and sustainable production. These labels meet the OEKO-TEX® Standard 100, ensuring their safety and quality, in line with our dedication to ethical practices.
Packaging
- Our packaging reflects our commitment to reducing environmental impact. Paper bags are crafted in Australia from 100% recycled post-consumer wastepapers, reducing the demand for virgin materials. For shipping, we use courier bags made from ocean-bound plastic collected from coastal communities in Southeast Asia. These choices support efforts to reduce plastic pollution and promote cleaner oceans.